Jeff Lechtanski’s Weblog » I Like Starbucks, Ctd.

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05-17-2009

I wrote almost a year ago about McDonald’s attempt to steal coffee customers from Starbucks. The Golden Arches attempt way back in July 2008 was to tell Starbucks customers they were snobs who only read obscure Russian literature (note the Commie undertone). At the same time, you were dumb to be paying $4 for coffee.

Flash forward to today. McDonalds is really pushing their espresso, mochas and iced mochas. How much do they cost? $3.99.

If you can’t beat ‘em, join ‘em.


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