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Nissan’s latest campaign is pretty brutal.

“You don’t just need a car, you need a car company.”

Wow! That’s cold. It’s obvious they’re poking at the American car companies facing potential bankruptcy – sorry, Organized Bankruptcy.

The concern whether people will buy a car from a company in bankruptcy is well reported. The media was already doing a good job of that. There was no need for Nissan to get down in the gutter and address it, too.

Especially when one of those troubled companies (Hint: Chrysler) was good enough for a non-partnership partnership just this last April. What does that say about Nissan the company?

This kind of negative advertising is a bad idea. Nissan is a respected company producing quality cars. But promoting yourself by tearing someone else down leaves a bad taste in the consumer’s mouth. Sure you want attention, and the timing of the ad is about right. The public is ready for smaller, more fuel-efficient cars, and that is Nissan’s niche. A snappy one-liner is a disappointment.

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OK. I hurt my ribs about a week ago (Skiing at Whistler). This has me spending even more time on the couch in front of the TV than usual. And I have found it hard to avoid the commercials of Jane Seymour talking about her Open Hearts jewelry that is for sale at Kay Jewelers.

But in watching Jane Seymour, in her little craft house, painting that same symbol over and over. Over and over. Check it out! The same design. Over and over. One continuous stroke, on multiple white canvases. This is freaking me out. It’s a little too Jack Nicholson in The Shining. All work and no play make Jane a dull girl… She needs to get out of that craft house.

First, I was glad to see the election season over so I could stop seeing political commercials. Now I want the holiday season over, so I can get a break from Jane Seymour’s manic heart painting.

Jane. For your own good. Please stop. It’s not healthy.

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